In Kazakhstan franchise turnover for 2013 is 2.5 billion US$ dollars per yr. Kazakhstan is the leader in Central Asia in the franchising market. There are greater than 300 franchise methods and the variety of franchised outlets approaches 2000. Kazakhstan franchising started with the emergence of a “Coca-Cola” manufacturing facility, opened to sublicense a Turkish licensor of the same model. Other brands which are also present in Kazakhstan through the franchise system embody Pepsi, Hilton, Marriott, Intercontinental, and Pizza Hut. A case of fraud in 2007 perpetrated by a former grasp franchisee of the nation’s largest franchise system led to a evaluation of the need for franchise regulation by the Ministry of Economic Development.
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